Privacy Policy

Please read below for Optimal Action’s privacy statement in accordance with the Data Protection Act (DPA).

We at Optimal Action respect the privacy of our customers and business partners, and take our responsibilities regarding the security of your information very seriously. Optimal Action is committed to providing you with a professional, valuable and personalised service whilst safeguarding your privacy. Our Privacy Policy has been created to explain to you the way in which Optimal Action uses your personal data and includes the following: The practices and procedures Optimal Action follows to collect your personal data: *Direct marketing *Use of "cookies" *Security of your personal data *Transfer of your personal data Your rights to access your personal data held by Optimal Action's enforcement of this privacy policy What happens if you have a complaint about Optimal Action's use of your personal data? Any questions?

Definition of personal data

Personal data is any information that allows you to be identified. The types of personal data Optimal Action will collect will typically include details of your name, employer, job title and responsibilities, and the following information about your home or business: address, telephone number, email address and fax number. On occasion we may capture other personal information that you volunteer or that we request. The practices and procedures Optimal Action follows to collect your personal data Optimal Action collects personal data from you through the use of enquiry and registration forms, direct personal contact (for example, over the telephone) and every time you email us your details. Optimal Action will only use your personal data where it is necessary to do so because it is relevant to our dealings with you or where we have your consent. The processing of your personal data is necessary where it is relevant to the provision of the goods and/or services that you have requested from us, and this will specifically include order fulfilment, customer service and billing. If you have given your consent, Optimal Action may use your personal data for direct marketing including the provision of offers for Optimal Action and its third party partners' products and services. Optimal Action will only use your personal data in a way that is fair and lawful, taking into account your consent, the extent to which it is necessary for Optimal Action to use your personal data in its dealings with you and the purposes which are disclosed to you in this Privacy Policy or which are relevant to the reason for your giving your personal data to us. Optimal Action will not sell, rent or trade your personal information to others but may disclose your personal data to carefully selected business partners with whom it engages to provide services. However, other than as set out in this Privacy Policy, Optimal Action will not disclose or share your personal data with any other third party without your express consent unless this is necessary to provide the services or products which you requested when providing us with your personal data or is required by law.

Direct Marketing

If you have consented at the point of collection to Optimal Action (and/or any third party) providing you with direct marketing material you will be requested to elect the type of media via which this material is provided (for example, by post, email, telephone or fax). Optimal Action will only provide you with such material via your chosen media. If at any stage you object to Optimal Action’s use of your personal data for direct marketing or to a medium through which such material is being sent, you may choose to unsubscribe to its receipt. If you have consented to receive third party direct marketing you will need to unsubscribe directly with that third party.

Use of cookies

Optimal Action may use cookies on its website. A cookie is information that a website puts on your hard drive so that it can remember pieces of information about you when you next visit the website or a related website. Optimal Action uses cookies to record personal data about you when you use its website in order to facilitate your future activities. Unless otherwise notified by Optimal Action, we will not use personal data sent in a cookie for marketing purposes and will not share this personal information with third parties. If you prefer not to receive cookies from the Optimal Action website, you can set your browser to warn you before accepting cookies and refuse the cookie when your browser alerts you to its presence. You can also refuse cookies by turning them off in your browser but this may impair your experience of Optimal Action's website.

Security of your personal data

We use firewalls and other technology and security procedures to help protect the accuracy and security in relation to the risks inherent in the processing and the nature of the personal data to be protested. Your securely held personal data will only be accessible by select, authorised members of staff within Optimal Action.

Transfer of your personal data

As Optimal Action is a UK company, your personal data will not be transferred to other countries. We may transfer your data to carefully selected business partners and third party suppliers but only where we have your consent or where it is necessary because it is relevant to our dealings with you. Partners and third party suppliers will only use the personal data for the purpose(s) for which it was shared and will protect it from any further use.

Your rights to access your personal data held by Optimal Action

Optimal Action will only keep your information for as long as either we are required to by law, or as is relevant for the purposes for which it was collected. During this period, you may contact the Optimal Action at any time if you would like to see details of the personal data that we hold about you, the purposes for which your personal data is being used or to ask us to correct, update, supplement or delete this personal data.

Optimal Action enforcement of this Privacy Policy

Optimal Action has the responsibility to ensure compliance with this Privacy Policy and regular audits are conducted to ensure the application of this policy throughout the organisation.  What happens if you have a complaint about Optimal Action use of your personal data? If you have a complaint about the way that Optimal Action has used your personal data you should  contact us and we will take reasonable endeavours to resolve your complaint.  Any discovery of misuse of your personal data by Optimal Action shall be remedied as soon as is reasonably possible. Any questions? For questions regarding this policy please contact us